Tuesday 3 March 2020

6 GREAT TIPS FOR RESTAURANT OWNERS

6 GREAT TIPS FOR RESTAURANT OWNERS

Running a restaurant is difficult. Whilst new restaurants are constantly opening across the world, many will be forced to close. Although some of this is due to outside factors, there are steps you can take to increase customer satisfaction and thereby your chances of success.
1. Consistency

Possibly one of the most important aspects in maintaining a successful restaurant, consistency will encourage customers to return. Everything from cleanliness to professionalism to the food itself must remain at a high standard for every patron, every single day.

2. Attention to detail

This is not just about the food. Administrative tasks such as managing the books also need careful attention. If you are not good with numbers or paperwork, make sure you employ staff who can do it for you.

3. Purchasing

There is a careful balance to be found between ensuring you have good quality products - whether ingredients or furniture - and overspending. Cut too many costs, and customers will notice, but spending too much on say, walk in cold rooms, will quickly eat into your budget. Some vendors may provide bulk pricing, or connect you with designers who can advise you. Sites such as https://www.fridgefreezerdirect.co.uk/cold-rooms can provide options.

4. Online presence

Consistency is not just about physical location, but your online presence too. For many customers, your website will be their first exposure to your business. It needs to be up to date, and all relevant information should be easy to find. It must be in keeping with the restaurant itself. The same goes for different social media channels.

You can also look online for advice. Sites like https://www.entrepreneur.com/topic/restaurant-business have a variety of articles on restaurant related topics.

5. Reaction to criticism

The existence of online review websites increases the opportunities for customers to provide their opinions on your restaurant. It also gives you the opportunity to engage with those customers. Showing gratitude for a good review encourages customers to return, and responding positively to a bad review shows you are willing to learn and improve.

6. Potential expansion

Once you have achieved some success, you may want to consider expanding to further locations. This is especially tempting if your original building cannot be extended because of building regulations. Any expansion is a big risk, and can be costly. Consider all potential factors carefully before making any move.

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